"Fashion is the most intense expression of the phenomenon of neomania, which has grown ever since the birth of capitalism. Neomania assumes that purchasing the new is the same as acquiring value. If the purchase of a new garment coincides with the wearing out of an old one, then obviously there is no fashion. If a garment is worn beyond the moment of its natural replacement, there is pauperization. Fashion flourishes on surplus, when someone buys more than he or she needs."
"The same costume will be Indecent 10 years before its time, Shameless 5 years before its time, Outr? (daring) 1 year before its time, Smart, Dowdy 1 year after its time, Hideous 20 years after its time, Ridiculous 20 years after its time, Amusing 30 years after its time, Quaint 50 years after its time, Charming 70 years after its time, Romantic 100 years after its time, Beautiful 150 years after its time."
"The pursuit of Fashion is the attempt of the middle class to co-opt tragedy. In adopting the clothing, speech, and personal habits of those in straitened, dangerous, or pitiful circumstances, the middle class seeks to have what it feels to be the exigent and nonequivocal experiences had by those it emulates."
"If one considers how much reason every person has for anxiety and timid self-concealment, and how three-quarters of his energy and goodwill can be paralyzed and made unfruitful by it, one has to be very grateful to fashion, insofar as it sets that three-quarters free and communicates self-confidence and mutual cheerful agreeableness to those who know they are subject to its law."