Quotes by Karl Albrecht

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Karl Hans Albrecht (born 1920 in Essen, Germany) is a German entrepreneur who founded the discount supermarket chain Aldi with his brother Theo. He still owns and controls half of the company and is among the richest men in the world with an estimated net worth of 3.0 billion (Forbes, 2004). Albrecht is the wealthiest man in Germany.

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The typical human life seems to be quite unplanned, undirected, unlived, and unsavored. Only those who consciously think about the adventure of living as a matter of making choices among options, which they have found for themselves, ever establish real self-control and live their lives fully.

If you're not serving the customer, you'd better be serving someone who is.
Customer needs have an unsettling way of not staying satisfied for very long.
If the frontline people do count, you couldn't prove it by examining the reward systems in most organizations.

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