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Crowds are somewhat like the sphinx of ancient fable: It is necessary to arrive at a solution of the problems offered by their psychology or to resign ourselves to being devoured by them.

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A bit about Gustave Le Bon ...

Gustave Le Bon (May 7, 1841 December 13, 1931) was a French social psychologist and sociologist. He was the author of several works in which he expounded theories of national traits, racial superiority, herd behaviour and crowd psychology.

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