The composition of this book has been for the author a long struggle of escape, and so must the reading of it be for most readers if the authors assault upon them is to be successful,a struggle of escape from habitual modes of thought and expression. The ideas which are here expressed so laboriously are extremely simple and should be obvious. The difficulty lies, not in the new ideas, but in escaping from the old ones, which ramify, for those brought up as most of us have been, into every corner of our minds.
John Maynard Keynes, 1st Baron Keynes of Tilton (pronounced knz / kAnze), ) (June 5, 1883 April 21, 1946) was an English economist, whose ideas had a major impact on modern economic and political theory as well as on American and British fiscal policies. See Keynesian economics for an outline of his theories. He was a lifelong member of the British Liberal party, and had no taste for socialism. He is particularly remembered for advocating interventionist government policy, by which the government would use fiscal and monetary measures to aim to mitigate the adverse effects of economic recessions, depressions and booms. Economists consider him one of the main founders of modern theoretical macroeconomics. His popular expression "In the long run we are all dead" is still quoted.