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If you never change your mind, why have one?   Bono, Edward De

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A bit about Bono, Edward De ...

Edward de Bono (born 1933) is a psychologist and physician. De Bono writes prolifically on subjects of lateral thinking, a concept he pioneered and now holds training seminars in. Dr. de Bono is also a world-famous consultant who has worked with companies like Coca-cola and Ericsson.

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