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Early to bed, early to rise, work like hell, and advertise.

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radiorep avatar

I'm female, say nothing

Early to bed, early to rise, work like hell, and...

Jun 14, 2009

This quote is often attributed to Laurence Peter or Ted Turner, both of whom popularized it, but it was used in the Ford Times in 1911, before either of those gentlemen were born. 'Most Ford dealers took seriously the advice given in Ford Times in 1911, "Early to bed and early to rise. Work like hell and advertise." From "Henry Ford and Grass-roots America" by Reynold M. Wik, Ann Arbor, University of Michigan Press, 1972, p. 35.

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