Bono, Edward De
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Edward de Bono (born 1933) is a psychologist and physician. De Bono writes prolifically on subjects of lateral thinking, a concept he pioneered and now holds training seminars in. Dr. de Bono is also a world-famous consultant who has worked with companies like Coca-cola and Ericsson. · Can we improve this biography? Write us your version
"People should realize we're jerks just like them."
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"Humor is by far the most significant activity of the human brain."
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"If you never change your mind, why have one?"
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